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Jen Aly, Money Coach for Creatives

A brand of Happily Ever Now, Inc.

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Inspiration to Live your “Big Impossible Dream”

March 23, 2021 by Jen Leave a Comment

Although I’m a money coach for creatives, the focus is never on just the money. What good is money anyway if you don’t have the freedom to fully create your life and your work?

It is all about what my creative and/or holistic entrepreneur client wants to create and the best way(s) to leverage their strengths to get them there. Business is about creating value.

Increasing your income happens when you provide more value to people who want what you offer. That includes upping your game with how those people find you (marketing) and effectively conveying the value (sales).

While this sounds simple, there’s not one formula that works for everyone. It is a unique process focused on vision, mindset, strategy, new actions, and support.

Sometimes I forget that not every one has an experience of coaching and what it can do. Sharing what clients say is the simplest way to convey what I do, so here are a couple of inspiring clients sharing the experience of working with me.

The Spiritual Coach and Writer who Is Living his “Big Impossible Dream”

“When I started my coaching journey with Jen, I knew I was ready to take my own coaching business to the next level…but I was very uncertain about the path forward & the tools I would need to get me there.

Thankfully, Jen was the perfect guide, opening my eyes to new paths my business could take and helping me uncover tools within myself I didn’t even know were there. Through our work together, I was able to clarify what my business is really about and the clients I am really meant to serve.

By learning to trust that vision, my business has grown financially in ways I previously only dreamed of… but deep down feared were impossible for me. Through Jen’s guidance, I was able to make my big impossible dream a living, breathing reality.”

–Matthew Foley, Coach, Author – A Path To Call Your Own

Matthew took his business to the next level through his unique version of marketing, sales, and income generation. To see his spiritual coaching offerings and his writing, visit his site here.

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The Designer and TEDx  Speaker Who is Changing the World

If you read my article about my experience, you saw that doing a TEDx talk takes way more than you might expect. Sonja wanted to make the most of her opportunity to present her TEDx talk. She hired me to support her through the journey of creating her talk while including strategy to grow her consulting business.

“I couldn’t have done my TEDx talk without Jen’s support. She was by my side the entire way, helping me foster, grow, and trust my creativity, confidence, and knowledge.

Jen helped me break old patterns and move beyond my limitations to greater freedom and joy in my work. She has an innate ability to balance the yin and the yang to evolve in business dynamically and boldly while allowing me to listen deeply to intuition and my heart.

I benefited from the powerful and magical space she holds that honors mind, body, and spirit. I am genuinely grateful for her caring support, loving presence, and guidance, for both honoring the process and getting the outcome I wanted.”

-Sonja Bochart, Designer, TEDx talk: “How Buildings Can Make Us Better”

Sonja’s talk, “How Buildings Can Make Us Better” shares her inspiration from and leadership in biophilic design. It was among the 10% of TEDx talks chosen to be on TED.com. If you love nature and design, don’t miss it!

Filed Under: Business, Inspiration

Has the Pandemic Hijacked Your Money Mindset?:How to reclaim prosperity thinking

February 18, 2021 by Jen Leave a Comment

Photo by joel protasio on Unsplash

If your money mindset has taken a toll during the past few months of the pandemic, you’re not alone.

Having to restructure your life around a potentially deadly virus that the entire world is contending with was not on any of our to-do lists for 2020….and we are still not through it.

There are so many ways our lives have shifted that I can’t list them all and you’re living it.

Here are a few specific things that impact our thinking around prosperity during the pandemic. Many of them we’ve adapted to, but they are possibly still influencing our stress level, perceptions, and emotional capacity. (Feel free to skip over this part if you just want the tools.)

  1. Your patterns and habits were interrupted by a threat that seems to be constantly evolving and they haven’t “gone back to normal.” As a result, your primal brain and nervous system are still on some level of hyper-alertness. The “threat” is still present and the details are uncertain. This creates mental, emotional, and physical stress, all while we don’t have the usual coping mechanisms (socializing, gyms, vacations, etc.) to deal with the stress.
  2. At the same time all of this is happening, you are experiencing other kinds of potential threats. Depending on your race, gender, sexual orientation, geography, etc., you may have felt that your rights, safety, health, livelihood are under threat from all kinds of angles based on what has come to the surface and the political climate. The political polarity being expressed bleeds into decisions about masks, vaccines, etc.
  3. Isolation is a big deal for us social creatures. Parts of our brain believe we need to be in a “tribe” to survive. And we simply miss a lot including group gatherings, seeing others without masks on, freedom to travel, etc. Our worlds are smaller, especially the number of people we see without masks on.
  4. If you have children, this has doubtlessly been stressful. Having your children at home during the day in virtual school or sending them to school with a mask on and the limited social interactions are big changes for everyone. And the long term impact is uncertain. This article breaks down the impact on children in the SF Bay Area.
  5. Your work has likely shifted. If you have your own business, you may be struggling or you had to make some kind of pivot. Even if you have one of the businesses that is thriving, growth is also stressful. If you have a job, it has likely changed in significant ways. And if you’re unemployed, that’s a huge stressor in an uncertain market. Our sense of purpose, financial security(and money mindset), social life, and daily routines are all impacted by our work.
  6. COVID may have impacted your health and/or the health of loved ones or community members. You may have experienced loss due to COVID and without the usual options for visitation and rituals.
  7. You have been making countless decisions with unknown factors and changing information, often that impact others, and sometimes at what seems like high stakes. Whether it be as simple as what time of day to go the store, if you should visit your parents, or whether or not to get the vaccine, everything feels like pressure.
  8. Economic shifts have included entire industries shutting down. Certain businesses are growing exponentially. Digital currency is evolving(whether you’re in or out). The lack of consistent support from government (in the U.S. at least) and going through complex bureaucracy for to access what’s available, also add to our stress levels.

Scarcity is not just about money or even money mindset. It is a result of feeling disconnected.

A healthy money mindset, or prosperity mindset comes from feeling connected and safe, not just the amount of money in your bank account.

Prosperity thinking is not about excess, it’s about enough. Scarcity thinking comes from a perception of lack.

“When you make a difference with what you have, it expands. What you appreciate appreciates. You can’t get to prosperity through the portal of more…only enough.”  ~ Lynne Twist, Soul of Money

The entire system of economics depends on “scarcity” at its core.

An economics textbook defines scarcity this way: “Economics is a science concerned with choosing among alternatives involving scarce resources.” In The Making of Economic Society, economist Robert Heilbroner emphasizes this point: “If there were no scarcity…economics… would cease to exist as a social preoccupation.”

The fact that economics doesn’t exist without scarcity is a big deal. It’s an aspect of the basis of our economic system. It’s our job to reprogram our thinking and to evolve our relationship with money & prosperity.

We are in a culture that programs us to believe that constant growth, excess, super-sizing, and having more are the best things ever. As a result, our culture is unsustainable, exploitative, and has a more and more extremely imbalanced income ratio.

The wisest part of me knows this entire experience is a reset. It’s  an opportunity to heal, transform, connect, and innovate. So, onward we go.

In order to access more creativity, resilience, and to transform into the next version of yourself, it’s important that you take exquisite care of yourself and your mindset. Getting out of scarcity and cultivating a healthy money mindset or a prosperity mindset is key in reducing stress. Here are some powerful tools to do just that.

5 ways to reclaim a prosperity mindset:

1- First thing’s first.  Take care of your nervous system. You can only grow or expand to the extent that your nervous system has capacity. It has been taxed for a long time and the layers of stress are underneath and on top of everything else. Check out this article about why you feel like crap months into the pandemic. And do any of the simple, free, and priceless exercises from this YouTube playlist I created for Stress Reduction including short and simple vagus nerve exercises.

You can only grow or expand to the extent that your nervous system has capacity.

2- Nurture an “enough” mindset. Get clear on what you have and what you need. Our “needs” are not just what we think of as basic, they could be emotional in nature.

Do you have enough right now? If yes, receive that and let it be enough. Express gratitude when you feel it.

If you need something, ask any of these questions that get you into possibility: If I had this, where would I look for it? Where would I find it? Who could help? Who would know where to find help? Is there another way to get what I need that I haven’t thought of yet?

(And if you are the kind of person who just said to yourself, “I don’t need anything” ask yourself again and listen to your inner child. See what she needs and find a way to give it to her.)

3- Notice when you see/hear scarcity thinking from others (including the media) and decide it doesn’t have to be your program. If you feel scarcity, consider affirmations such as “Whatever I need comes to me” and “I am more receptive every day.” (Both of these are from Tosha Silver’s book, “It’s Not Your Money.” Find more book resources here.)

4- Reduce “productivity shame.”

“Productivity Shame: the act of regularly setting unrealistic expectations for what you can accomplish, and then beating yourself when you fall short.”— Jocelyn K. Glei

This looks like less pressure and more self compassion. Have compassion for all that you are experiencing. And put less pressure on yourself. This may mean giving yourself more time to finish a project. It may mean asking for, receiving, and giving yourself more support. (Before you hire a coach read this.) Soften your relationship with “productivity” and do what you can for today.

If you want to take it one step further, write a list of your accomplishments (even small ones) at the end of the day. A lot of my clients find this simple tool especially powerful.

5- Connect with friends, acquaintances, and loved ones more often than usual. Reach out to others and connect.

This could be initiating private chats with people you know in a group Zoom meeting…just as you would say hello to them if you were in person. You could set up a weekly accountability/support call with a colleague.

Or it could simply be doing a video chat with family members when you would usually just talk. Just take it one step further than you have in the past. It pays off for you and others.

Nurture your nervous system, your money mindset, and your connections and you will have more capacity to create from what you have instead of feeling like you don’t have enough.

This is a powerful foundation which allows you to feel less stressed about having “enough” and focus more on doing what you need to do to take care of yourself and those around you. It allows you to be open to possibility and that it takes to thrive, rather than just survive.

Filed Under: Activistm, Articles, Business, Events, Inspiration, Prosperity and Money Tagged With: abundance, business during pandemic, money mindest, prosperity thinking

The best advice for new business owners

November 12, 2020 by Jen Leave a Comment

The best advice for business owners may not be what you think.

A holistic practitioner starting a new practice asked for advice recently.

The first thing that came to mind was this: Learn business skills and get business support from someone you trust. This could be from the endless resources available, from a course, or a mentor or coach.

Most of the time, new business owners focus on the product or service they are offering, which makes sense.

In business, understanding who wants what you offer, how they’ll find it, & how to convey the value are as important as what you are offering.

Developing your business is about 50% of your holistic practice. And there’s rarely sufficient business training including when you are learning your trade.

It’s not uncommon to resist marketing and sales if you are a holistic or creative business owner. And there are ways to leverage your strengths and gifts to apply effective, aligned, and authentic marketing strategies that generate sales.

best business advice

The financial, marketing, and sales aspects are what nurture it to grow and thrive so so you can take care of yourself, you can support more people, and make a good living ongoing. No matter how good you are at your craft, if you don’t have clients and grow it as a business, you won’t get very far.

A lot of holistic practitioners don’t see the business part as spiritual or worthwhile. And it’s one way to sabotage your business and growth.

Approaching business as a spiritual practice categorizes it as a growth process instead of a boring subject you avoided in college. This is what helped me embrace business more fully.

It’s also true in my experience of growing 7 businesses over the past 17 years and supporting others to do the same.

Growth is optional.

But if you want to create a vision and grow a business, then growth is not optional.

It takes courage to step into unfamiliar areas and subjects. And as a dynamic being with the innate capacity to grow and transform, you were made for opportunities just like this. But it’s not easy to do it alone.

Courage dear heart. C.S. Lewis quote

After you dive into learning about business, remember to take everything you hear with a grain of salt.

Not all advice is helpful:

What may seem like the best advice for business owners may be counter to what you need because it’s not individualized and your business is unique.

Always follow your gut about what’s right for you.

Get advice from someone you trust who has business experience and who understands your vision, your strengths, and your resistance/challenges.

Recently a client came to me and said that someone had advised her to create an ebook.

The thing is, without understanding your vision, goals, and creating an aligned strategy leading to your vision, any advice could very well take you off of your path instead of further along. It’s easier than you think to end up somewhere you never intended.

This is true in her case. Whipping out an ebook as advised would have distracted her from creating a long term, sustainable marketing strategy that is aligned with her vision, her strengths, and her target market. 

Take a deep breath and dive into unfamiliar territory with resources and support that resonate with you.

The best advice for one business owner is not always the best advice for you. Be sure the advice you receive or the ideas you’re considering are aligned with YOUR vision and goals before you act on them.

And remember that marketing is always an experiment and learning process. If something doesn’t work one way, tweak it to see if it works a different way. Keep putting it out there!

In case you need it, here’s an article that describes how to effectively hire a business coach.

If you don’t have the money to hire a coach yet, start here for free business counseling support.

For more fresh perspectives on business, watch my TEDx talk.

Filed Under: Articles, Business, Inspiration Tagged With: advice for new business owners, best business advice, business advice, embrace business, holistic business coach, new business owner

Doing a TEDx Talk: The Truth About My Experience

October 7, 2020 by Jen Leave a Comment

Doing a TEDx talk took way more than I could have imagined. When I first applied, I had no idea what I was in for.

I didn’t know there would be so much to learn about what to do and what not to do during a TED talk.  And so much to learn about myself, my message, and the creative process.

tedx talk ted talk Photo by Erica Mueller Photography.

It was just over a year ago that I stood up on a big red dot on a stage in front of 500 people and gave a TEDx talk in Asheville, North Carolina. It was the first year Asheville could have an audience of 500 instead of just 100.

I had worked tirelessly for months applying, interviewing, preparing, writing, and researching. The process also included lots of rewriting, editing, freaking out, getting and giving support, practicing, resisting, and planning more details than I ever expected. I even had a custom shirt made for my stage time.

But, it didn’t go as planned. Usually, I would get a burst of exhilaration and energy from connecting with an audience. Instead, as soon as I looked out from the stage, I felt like a deer in headlights and could barely breathe.

All I saw was black in front of me due to the stage lights shining on me and the completely dark lights in the audience.

This was the closest I’ve ever come to a panic attack in public. I did my best to hide it because of the 500 people, a live stream running, and 3 other cameras filming me for TED.

Even though I didn’t normally have a fear of public speaking, the pressure of it being a TED talk and having to remember 17 minutes of my talk was a lot. Then, looking into the darkness with no connection to the audience and months of stress pushed me further than my capacity could handle.

I don’t know how I made it through that talk because my brain didn’t seem to be getting enough oxygen. One miracle was that I had someone off stage queuing my lines to me. I didn’t know that was an option until I asked not long before the talk. (I doubt this is always the case.)

But because I had never practiced with support, waiting for my lines contributed to my stress level. At times I couldn’t hear her because the audience was laughing. I also knew she was skipping some content that I felt attached to. But I kept talking somehow.

After I finished giving my talk, I thought it had been a disgrace. The critical voices in my head were screaming nasty judgments at me. From my panicked perspective, there had been long, eternal, gaping pauses.

I had forgotten a bunch of ideas that I had planned to say, and I couldn’t catch my breath more than once. To imagine that it was coherent at all felt delusional.

Luckily, my speaker coach assured me it wasn’t as bad as I thought. But those who know me could see it. In the theater lobby afterward, a stranger even said, “You did a good job of pulling it together there.” She saw my stress too.

tedx talk jen aly creative process business doing a ted talk

Later when I watched the video, there were a few times, especially one that was edited out, where you could see I was having a hard time catching my breath.

And yet miraculously, somehow the ideas and points I wanted to make came through. The only explanation for it coming together is grace….and the support of a great team of colleagues and friends.

The video you see on TED.com was edited from a 3 camera shoot. Luckily I had a say in the edits (not always the case apparently).

Later in the year, I found out that my talk was among the 10% of TEDx talks chosen to be on TED.com(instead of just TED’s YouTube channel). My mind was blown. The process felt more worth it because more people would see it and I felt a level of satisfaction.

The talk, “Harness Creativity as your Greatest Business Asset” is all about being in the creative process and trusting it no matter what you are creating. Even though it’s simple, it’s not always easy to see it through whether it’s a painting, a project, or a business venture.

Getting through the creative process of applying for, preparing, and completing a TEDx talk was one of the most intense creative processes of my life.

In the talk, I share that harnessing the creative process is an asset in creating a business. It is focused on growth instead of a more traditional or linear idea of building a business. 

As more of a holistic and creative-minded person, I had tried to ignore aspects of business in the earlier years before filing bankruptcy. Later, I re-framed and embraced business concepts that I had previously resisted to create new businesses that thrive.

components of business tedx talk creative processPhoto by Erica Mueller Photography.

Creating my TEDx talk was a major creative process for me. It had a life of its own and morphed more times than I can remember. My living room was TEDx talk central for the last two months of the process with a rigged-up practice space with piles of papers and Post-Its.

When you speak out against the grain, old emotional gunk rises to the surface. When you stretch and grow, old stuff you didn’t even know you had in you comes up. Needless to say, I cleared a lot of emotional energy through the process.

And I became stronger through it all. I was able to more fully embody the lessons I was teaching in my TED talk and to trust my voice because no one could really edit my talk except me. I eventually sought less external validation because I survived through a public speaking nightmare.

Even though it wasn’t perfect, I’ve received feedback that the talk has had a positive impact. It has helped people honor their creativity, heal from challenges they experienced in the education system, and inspired them to face their fear of not getting it “right.”

As one of my mentors used to say, “Done is better than perfect.”

What are you afraid of not getting right?

What are you wanting to do but you’re waiting until the conditions are perfect?

How can you show up in your messiness?

TED.com TEDx Talk Jen Aly

Preview in new tab(opens in a new tab)

Filed Under: Business, Events, Inspiration Tagged With: doing a ted talk, doing a tedx talk, how to do a ted talk, ted talk, tedx asheville, tedx talk, tedx talks, tips for doing a ted talk

Podcast interview on self-worth, prosperity, and creativity

July 30, 2020 by Jen Leave a Comment

Episode 38_ Jen Aly.png

Self worth is the foundation of creating freedom and prosperity in life. But how do we access it and heal what’s covering it up? Remembering and reclaiming our worth is a process an a practice.

This is the most vulnerable interview I’ve ever done. The next morning I felt my biggest “vulnerability hangover” yet.

Sarah Poet interviewed me for her Sacred Remembering podcast. I talk about topics I usually don’t discuss publicly and share deep insights I’m experiencing during my Corona cocoon.
From Sarah’s website:

In this potent and timely interview with money & creativity coach Jen Aly, we traverse the micro and macro of self worth, women, covid-19, rest, listening to the body, creativity, and more. This interview is FULL of wisdom for our turn out of patriarchy and into a balance of feminine & masculine wisdom. I haven’t heard another conversation that puts these topics together in this way. Tune in!

THEMES:

Self worth, money, Covid, hustle, addiction to productivity, stretch your receiving muscle, sacred pause, women & wealth, masculine feminine balance, creation energy, receptivity, allowing, self love, affirmations, patriarchal trauma, inter-generational trauma, looking to men for self worth, masculine projection, good girl, money coach, self worth doesn’t come from accumulation

Supportive links from interview: My TED talk, Sarah’s TEDx talk, Patriarchy Stress Disorder book

Filed Under: Inspiration, Prosperity and Money Tagged With: addiction to productivity, affirmations, allowing, business coach, Covid, creation energy, creativity, good girl, hustle, inter-generational trauma, looking to men for self worth, masculine feminine balance, masculine projection, money, money coach, patriarchal trauma, prosperity, receptivity, sacred pause, self love, Self worth, self worth doesn’t come from accumulation, stretch your receiving muscle, women & wealth

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